Digital Asset Management (DAM)
Digital Asset Management (DAM)
Examples of how DAM systems are used in sales & marketing
Types of Access Permissions in a DAM System
Top Level: - WEBMASTER -
Sarah is the IT manager at a marketing agency. As a Webmaster, she has full control over the DAM system. Sarah can customize the platform's appearance, install new plugins for added functionality, and manage all user accounts, ensuring that each team member has the appropriate level of access.
Second Level: - ADMINISTRATOR -
John is the lead designer at a publishing company. As an Administrator, John manages digital assets for various projects. He can create and organize albums, manage user permissions, and oversee content uploaded by contributors. However, he cannot modify core system settings, which is the responsibility of the Webmaster.
Third Level: - CONTRIBUTOR -
Emily is a freelance photographer working with an e-commerce company. As a Contributor, she can upload her high-resolution product images to the DAM and organize them into specific albums designated by the Administrators. Emily can edit and manage her own uploads but cannot view or edit the content uploaded by other contributors.
Fourth Level "A": - USER -
Mark is a sales representative at a manufacturing firm. As a User, he accesses the DAM to download the latest product brochures and promotional images to share with clients. Mark can view and download the digital assets he needs but does not have permission to upload, edit, or manage any content within the system.
Fourth Level "B": - GENERIC USER -
Karen, a customer support agent, accesses various digital assets to assist clients. As a Generic User, she can view and download relevant content but cannot change settings like the password or display language. This role is often shared by a group needing the same access level.
Fifth Level: - GUEST -
David is a potential client who visits the company’s public gallery to explore the portfolio. As a Guest, he can view a limited set of public albums and images but does not have access to any of the protected or private content. He can browse and enjoy the publicly shared content, but he cannot download, upload, or manage any assets.
How we can help?
Seamless Asset Creation
Enhance your creative process with tools that facilitate design, capture, and tagging. Efficiently organize and categorize your digital assets from the moment of creation, ensuring they are ready for immediate use and easy retrieval. Utilize batch uploader to streamline the process.
Features
- Intuitive design interface.
- High-resolution image capture.
- Automated tagging.
- Customizable metadata fields.
- Batch processing for tagging.
Efficient Asset Management
Streamline your workflow with features that allow for thorough review, annotation, and approval of assets. Ensure your team can collaborate effectively, making the asset management process more efficient and error-free. Benefit from version control and commenting features to keep track of asset changes and feedback.
Features
- Collaborative review tools.
- Real-time annotations.
- Version control.
- Approval workflows.
- Commenting system.
Hassle-Free Distribution
Share and deliver your assets effortlessly. Whether you need to distribute assets internally or to external partners, our tools ensure that your assets reach the right audience quickly and securely. Administrators can assign different levels of user access and control which folders and files each user can access, providing secure and efficient asset distribution.
Features
- Secure sharing options.
- Direct download links.
- Integration with social media.
- Customizable delivery formats.
- User access controls.
Quick Asset Retrieval
Find and reuse your digital assets with ease. Advanced search capabilities allow you to locate exactly what you need in moments, maximizing the value and utility of your existing assets. Utilize metadata and keyword search to quickly find and repurpose your assets.
Features
- Advanced search filters.
- Keyword and metadata search.
- Smart collections.
- Quick previews.
- Easy file reuse options.
Reliable Asset Archiving
Preserve your digital assets for future use with robust archiving features. Manage asset expiration dates to keep your library current and free of outdated content, ensuring compliance and efficient storage management. Leverage automatic archiving rules and backup functionalities to safeguard your assets long-term.
Features
- Long-term storage solutions.
- Data backup and recovery.
- Expiry date management.
- Automated archival process.
- Compliance with data retention policies.
